GENERAL

Why Retailers Should Stock Sunglass Accessories

This is something you should think for yourself – would you not love to buy sunglass accessories when you are purchasing your designer sunglasses? Would you like to hop into another store just for the accessory or would you prefer to purchase such an accessory from the store you are buying your polarized sunglasses for men? This is one of the main reasons why more and more retailers have started stocked wholesale sunglass accessories so that they do not disappoint their customers.

No one wishes to lose good customers – customers are really tough to get and tougher to keep them pinned. If your customer finds that you do not stock the accessory which compliments their new sunglass they would rather choose to check out some other store. The reason is simple – they might think that it will be tough to get the desired accessory from somewhere else, so its best to choose both things from the same place. The result is that you lose your customers just because you did not store their desired accessories. No one wants this – and to get rid of this, if as a retailer you need to store some more sun glass accessories, it wont be much of a trouble for you.

Keeping all this in mind, if you are a retailer and wish to keep your customers glued do not forget to stack huge range of eye-wear accessories. Many times it has been seen that accessories become more important than the original product and you are selling clubmaster sunglasses accessories more. Sunglass accessories are much in demand since they accentuate the look and usefulness of the sunglass, so your customers will always ask for them.

If you are still in doubt why you should stock sun glass accessories think about it once again. There is more than one reason in which you can benefit. Would you not like to increase your product range? In fact you can use these accessories as a promotional tool in the lean period when sales are not on a boom. There are many retailers who utilize such a situations and often offer small accessories completely free with the sunglasses. This will not be a loss for you, if you are able to make good sales. Usually accessories are not so expensive but can make a real sales booster when they are offered free. How many times have you come across advertisements which loudly proclaim, free eye-check up for everyone who purchases a pair of prescription lens? This is one kind of promotion which is done by opticians to lure in more clients, during lean periods. Moreover, who is not fond of freebies?

Sun glass accessories can be sold together with sunglasses, separately, as a part of sun glass package deal or even sold as free gifts for bulk purchases. This is completely at the discretion of the retailer, how he wishes to use the wholesale sun glass accessories in his day to day business activities. No matter how he uses such a product, he stands to gain in every way – because ultimately his sales are going to soar high.

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